Comments on: A Creative Solution to Email Image Blocking: Convert Images to HTML http://blog.indiemark.com/2010/01/15/how-to-convert-email-marketing-images-to-html/ Email marketing agency news and discussions for digital and direct marketing professionals. Thu, 26 Jan 2012 22:31:50 +0000 hourly 1 http://wordpress.com/ By: Scott Hardigree http://blog.indiemark.com/2010/01/15/how-to-convert-email-marketing-images-to-html/#comment-149 Tue, 26 Jan 2010 03:44:20 +0000 http://blog.indiemark.com/?p=435#comment-149 Hi Maayan – It is a drawback and at this time we have not identified a solution. Transparent images could work in some email clients but not all.

]]> By: Maayan Roman http://blog.indiemark.com/2010/01/15/how-to-convert-email-marketing-images-to-html/#comment-148 Tue, 26 Jan 2010 03:26:45 +0000 http://blog.indiemark.com/?p=435#comment-148 Is there any way to make the “images” clickable? perhaps overlaying with transparent gifs? the inability to click is a huge drawback to using this for logos or sm icons as that is typically a highly clicked area.

]]> By: Scott Hardigree http://blog.indiemark.com/2010/01/15/how-to-convert-email-marketing-images-to-html/#comment-144 Wed, 20 Jan 2010 04:48:48 +0000 http://blog.indiemark.com/?p=435#comment-144 Thanks Maayan, we’re really happy that we found it.

Nice observations by the way. Couldn’t agree more.

]]> By: Maayan Roman http://blog.indiemark.com/2010/01/15/how-to-convert-email-marketing-images-to-html/#comment-143 Wed, 20 Jan 2010 03:51:43 +0000 http://blog.indiemark.com/?p=435#comment-143 Very cool find on your part. I’ve seen our creative team do something similar with gradient borders but I never thought of creating an image pixel by pixel with HTML. The best use cases make a lot of sense – especially for social media icons which often make it into the pre-header and should thus always render.

If nothing else this underscores the fact that way more email creative should be coded to use system text rather than images. Overuse of imagery is the #1 design best practice violation I see, both in terms of frequency and severity.

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